CulturaOpinión

Perspectiva – Recursos Súper Humanos

por Tiago Santos

Javier Laso Send an email 1 junio, 2025
1.279 632 2 minutos de lectura

Hay una paradoja que debemos abrazar: cuanto más humana queremos que sea la empresa, más estratégica debe ser nuestra relación con la tecnología.

La Inteligencia Artificial no es el enemigo silencioso del talento. Es, bien utilizada, el amplificador de todo lo que nos hace profundamente humanos: la creatividad, la empatía, el pensamiento crítico, la intuición. Y si hay un área en la empresa que puede —y debe— liderar esa integración con sentido, es Recursos Humanos.

RRHH no está llamado a resistir el futuro. Está llamado a moldearlo.

No para defender lo que fue, sino para impulsar lo que puede ser. No para blindarse con miedo, sino para evangelizar desde el criterio. Porque si no lo hace RRHH, ¿quién?

No podemos dejar que la conversación sobre IA se quede en manos de departamentos que piensan solo en eficiencia, sin contemplar la ética. Ni delegarla a quienes entienden los algoritmos pero desconocen los dilemas humanos. RRHH debe ser el puente lúcido entre el dato y la dignidad. Entre el algoritmo y el alma.

Es momento de dejar de preguntarnos “¿nos reemplazará la IA?” y empezar a preguntarnos: “¿qué podemos hacer juntos que ninguno lograría solo?”.

Un profesional de RRHH con visión sabe que su papel no es proteger lo humano desde la nostalgia, sino redefinir lo humano en una nueva era. Sabe que no se trata de elegir entre tecnología y sensibilidad, sino de integrarlas con responsabilidad.

Humanizar no es resistir el avance. Es acompañarlo con conciencia.

La IA no eliminará el trabajo de RRHH, pero sí eliminará una parte de RRHH: la parte más burocrática, repetitiva, lenta. Y es una buena noticia. Porque lo que quedará será lo esencial: diseñar culturas, facilitar conversaciones, acompañar el desarrollo del talento, promover decisiones justas, construir confianza en un mundo incierto.

¿Y si los verdaderos Recursos Super Humanos fueran quienes aprenden a colaborar con la inteligencia artificial sin renunciar a la suya?

Hay que liderar esta revolución no desde el miedo, sino desde el propósito. Desde una comprensión profunda de que el rol de RRHH ya no es ejecutar procesos, sino educar a toda la organización en una nueva alfabetización: la emocional, la ética y la tecnológica.

RRHH debe estar en primera línea de esta transición, no como usuario final, sino como diseñador de futuro. Como conciencia crítica. Como radar ético. Como arquitecto de entornos donde las máquinas ayudan, pero las personas deciden.

Porque en el futuro no sobrevivirán las empresas más digitales, sino las más humanas en su forma de usar lo digital.

La Inteligencia Artificial nos reta. Pero también nos revela. Y solo quienes sepan combinar inteligencia y sensibilidad estarán realmente preparados para lo que viene.

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Javier Laso Send an email 1 junio, 2025
1.279 632 2 minutos de lectura

Javier Laso

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