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Gloria Medina se une a Bolboreta Innova Group como nueva Digital Marketing Manager.

Redacción Send an email 9 octubre, 2025
548 10 1 minuto de lectura

>        Cuenta con más de 15 años de experiencia en marketing digital, branding y comunicación integral.

>        Este nombramiento refuerza la estrategia de crecimiento de BIG, que afronta una ampliación de personal de más del 30% en los próximos meses.

Madrid, 9 de octubre de 2025. Bolboreta Innova Group (BIG), el ecosistema que conecta ciencia, tecnología y mercado para transformar el conocimiento en soluciones reales, incorpora a Gloria Medina como Digital Marketing Manager con el objetivo de impulsar la visibilidad digital del ecosistema y reforzar la conexión de sus proyectos con audiencias estratégicas.

A lo largo de su carrera, Medina ha diseñado y ejecutado estrategias digitales en compañías muy diversas, desde la moda hasta la consultoría o la salud. Su trayectoria incluye la dirección de equipos multidisciplinares y la gestión de campañas integrales en entornos nacionales e internacionales, siempre con un enfoque en la innovación, la creatividad y la orientación a resultados.

En su etapa más reciente como Head of Marketing en Boston, lideró la planificación estratégica, la definición de la identidad digital y la coordinación de acciones de fidelización, comunicación y RSC. También ha desempeñado cargos como directora creativa en Fiera Gallery Jewelry y Marketing Communication Manager en Dolfie Paradise, donde consolidó su experiencia en branding y comunicación digital.

“Bolboreta Innova Group representa un proyecto transformador que conecta ciencia, tecnología y mercado. Me ilusiona contribuir a potenciar su presencia digital y a generar una narrativa que refleje el impacto real de todo lo que se está construyendo aquí”, ha afirmado Gloria Medina, Digital Marketing Manager de Bolboreta Innova Group.

Según Mª Carmen Fernández Pérez, CMO de Bolboreta Innova Group, su incorporación supone un paso adelante en la estrategia del grupo: “Gloria aporta una combinación única de visión digital, creatividad y experiencia en comunicación que será decisiva para reforzar la proyección de nuestras iniciativas en un entorno cada vez más exigente”.

Bajo esta perspectiva, cabe destacar que la compañía afronta una fase de crecimiento en la que prevé ampliar su plantilla en más de un 30% durante los próximos meses, fortaleciendo así un modelo donde el talento es el motor de la transformación.

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Redacción Send an email 9 octubre, 2025
548 10 1 minuto de lectura

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