LID Editorial publica: Gobernar con lo que viene.
TecnologIA y liderazgo estratégico para CEOs y consejeros.
Las claves en el libro Gobernar con lo que viene, de Millán Berzosa.
La obra
Porque el futuro no será de quienes más tecnología integren, sino de quienes sepan gobernarla con criterio, propósito y visión a largo plazo… Millán Berzosa pone en nuestras manos Gobernar con lo que viene, una auténtica hoja de ruta para CEOs y consejeros que quieran convertir la disrupción en una ventaja competitiva a largo plazo.
Gobernar con lo que viene, reúne las claves para gobernar con criterio ante todo lo que viene y afrontar los desafíos tecnológicos con mayor confianza, ofreciendo claridad y perspectiva.
La obra aborda los cinco ejes fundamentales para dirigir las disrupciones tecnológicas en la dirección correcta y hacia el destino deseado abordándolas con buen criterio.
El primer eje permite conocer mejor el entorno y observar las implicaciones reales del panorama global: cómo se entremezclan las tecnologías y cómo ordenar la estrategia necesaria. La diversidad de soluciones tecnológicas, la importancia de los datos estructurados, las megatendencias o la hoja de ruta hacia el 6G son algunos aspectos.
El segundo eje permite dar el salto al liderazgo y desentrañar las capacidades para estar conectados con aquello que diferencia a las empresas, desde el talento de sus empleados y ejecutivos hasta el empleo inteligente de los datos. En este apartado la autenticidad, la cultura corporativa y las alianzas estratégicas encuentran espacio para brillar entre la disrupción.
El tercer eje es el centro de gravedad que aporta equilibrio desde la anticipación, la experiencia y el dominio del contexto, con el empuje del plan de crisis en tiempo real, el refuerzo en ciberseguridad y enmarcado en el trilema rapidez, seguridad y entornos abiertos.
El cuarto eje ofrece el anclaje necesario para poder proyectar un futuro de reputación e impacto positivo. Además aborda una visión de alto nivel sobre blockchain, los objetivos que la inteligencia artificial puede alcanzar y subraya el papel de la ética y su impacto positivo.
El quinto eje es una invitación a activar la red de contactos, movilizar la inteligencia colectiva y convertir el marco estratégico en realidad. A través de estas cinco palancas, Millán Berzosa guía un viaje para liderar la tecnología con equilibrio y una combinación afinada de valores, visión, misión, compromiso con el legado y corriente positiva de pensamiento, con la conversión de la visión digital en resultados y el propósito en valor compartido como destinos finales.
El autor
Millán Berzosa es un ejecutivo y consejero independiente español con trayectoria de liderazgo en tecnología y reconocida visión estratégica. Muy vinculado al ámbito fundacional, ha publicado sobre buen gobierno junto a Esade, coordinado encuentros con Fundación Telefónica y ejerce como patrono en Street Child España e Impulsa Talentum, presidiendo además el Observatorio Internacional de Talento. Es miembro del Consejo Asesor de la Escuela Politécnica Superior de la Universidad Nebrija en Ingeniería, Arquitectura, Tecnología y Ciencias Aplicadas, y socio de honor en WomenCEO. Formado en gobierno corporativo en Harvard y Esade —donde fue elegido presidente de promoción y forma parte de la junta de su Club de Consejeros— es licenciado en Derecho por la UNED, doctor en Periodismo y máster en Discurso y Comunicación de Masas por la Universidad Complutense. Estudió Bolsa y Finanzas en el IEB y es jefe de Producto por la Cámara de Comercio. Su recorrido combina empresa, academia y propósito social: de T-Online a comienzos de los 2000 a profesor titular en la UFV, del acompañamiento a una reconocida empresaria hasta 2016 a su paso por Google y Meta, donde fue director de alianzas para España y Portugal en el equipo global hasta 2023.
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